“There are too many games.”
““The food is too expensive.”
““We’ll just walk-up and buy tickets.”
For any ticket sales executive trying to cultivate new sales or secure renewals, these responses are as easy for forecast as the sunrise each morning.
Dealing with rejection comes with the territory of the job of ticket sales but as one minor league baseball team is finding out, the predictability of the rejection can lead to a powerful sales tool and they now welcome rejection.