“These days it’s getting sunnier outside. Oh, and inside-you’re about to make the room a whole lot brighter,”
JC Penney advertises on its homepage. When I click on these words, I find pastel colored towels, hats, skirts, shoes, and accessories. Obviously, JC Penney is advertising its spring collection just ahead of the turning of the seasons. JC Penney anticipated its need for these inventory items months ago, and ordered them in preparation for the spring selling season. These items are the inventory JC Penney needs to not only survive, but to thrive.