Athletes, teams, and leagues are joining forces to help fight racism across the country through RISE To Win, the nonprofit that Stephen Ross started. This is a nationwide campaign that uses the unifying power of sport to advance race relations in the United States. It was launched on Saturday, October 25, 2015.
Don't just assume they know your sales pitch. Test them. Watch them live
"I don't get it." the caller sounded desperate. "We did an outside sales boot camp back in June like you have laid out in The Ultimate Toolkit. We started strong getting appointments and making sales but things have died off. We can't get appointments and the ones we do get, we aren't closing. Our season is starting soon. It should be our busiest time. What do I do?"
The earlier athletes are exposed to service learning and community service, the more likely they are to be supportive of it. For many, it starts in high school as players are mandated to perform a certain number of hours.
Colin Thompson isn’t a professional athlete… in fact, when he befriended John Shulby, Colin was still in middle school. John is a huge football fan, who happens to have been born with Down syndrome. However, his heart and passion for football is unmatched. The two met when they were in the eighth grade, when Colin was assigned to be John’s buddy at a track meet.
Seemingly back-to-back calls, travel to meetings, tight deadlines, deck creation, proposals needing to get out the door – all good ‘problems’ for us sports marketers to have, indications that we are busy and the market has responded favorably to the value in our partnerships.
A respected mentor recently provided unique insight into the concept of ‘time management.’ His comments truly resonated, with obvious applicability to both my personal and professional life. Below I paraphrase the advice slightly:
GET THE INTERVIEWER TALKING ABOUT THEMSELVES AND YOU'LL STAND OUT
I talk to a lot of young people about how to get a job in sports. I always counsel them that there are a tremendous number of opportunities to get in to ticket sales and they need to ask the right questions to make sure the team is the right place. Usually, I suggest two questions the young person ask when they are interviewing:
UMass Lowell students Daniel Schmith, Rachel Silk, and Jessica Dion, are trying to pay it forward to those who don't have as many options for physical activity. As a college student-athlete, these people have classes, practice, meets, games, and exams. However, they are trying to also getLove of the Game, their non-profit, off the ground and running to have college athletes teach sports to individuals with disabilities.
The process of marketing and selling tickets is changing, and several MiLB teams are adjusting quickly to take advantage of the changing landscape. In today’s digital world, teams now have the opportunity to understand their fans at a far deeper level than ever before, and then use this knowledge to serve highly targeted digital ads.