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As the holidays approach, society realizes how fortunate we are for the blessings we have in our lives. Many of us volunteer and give our time at shelters, food banks, or helping underprivileged families so that they can enjoy the holidays.

Lehigh University, who I've written about before (they do a phenomenal job giving back and bridging the gap between their athletic department and community), has partnered with Adopt-A-Family for the past 17 years. Students folded and taped wrapping paper around footballs and basketballs, along with other gifts for families during the holidays.

MISPLACED RESOURCES MAKE TICKET SALES TOUGH

This week, a story ran in Sports Business Daily about some college football programs that are having terrific seasons on the field but struggling to sell tickets. You can read it by clicking here

What I'm Thankful For

Wed, 12/02/2015 - 09:37 — ericshainock

Seeing as last week was Thanksgiving, I thought I'd create a list of things in sports I'm thankful for:

1. I'm thankful that every day I get to work in a field where giving back to the community and individuals is the unquestioned number one priority.

2. I'm thankful for the opportunity to write about topics that I love in sports for The Migala Report.

3. I'm thankful for the relationships and friendships I've made over the last 6 year journey in the sports industry; through college, grad school, and out in the real world.

By now everyone has heard and seen what happened with the Missouri Football team. For weeks leading up to the hunger strike and protest, tensions had become increasingly worse on campus.

On October 10, protesters block President Wolfe's car during the Homecoming parade to voice their concerns. Wolfe did nothing to improve the situation or heed the concerns.

On October 20, the student group Concerned Student 1950 made a list of their demands.

THE GROUP SALES SILVER BULLET

Thu, 11/12/2015 - 08:53 — Steve DeLay

A few simple questions leads to a revelation

It was like turning on a bright light in a dark room.

I was helping a team this week on ticket sales strategy and training. They had just hired a new VP of Ticket Sales.

"This is exactly what I needed when I started," the Sales Manager said holding up the Group Salesperson's Handbook that's in The Ultimate Toolkit to Sell the Last Seat in the House

Community outreach in sports tends to happen between a player/team and the surrounding community. It sometimes occurs on a national scale to help specific causes. However, very rarely does community outreach occur across an ocean. Masa Israel, in partnership with The Jewish Agency for Israel, has launched the Israel Baseball Experience (IBE), which is a new sports internship program aimed to bridge the gap between the sport in the country. Just within the past few months, Art Shamsky and Shawn Green have signed on as ambassadors for the program.

NEVER SAY NEVER

Mon, 11/09/2015 - 10:15 — caseyflacks

How often have you heard the phrase "You can't control the product on the field/court," followed by "but you can control what happens off of it." Wins and losses are on the coaching staff, the players, and the team side. The business side can only control the fan experience, fan engagement, and tell the story for fans.

LEARN TO DO WITHOUT

Mon, 11/02/2015 - 09:23 — caseyflacks

MEASURE, BUT STILL SELL

Thu, 10/29/2015 - 08:27 — Steve DeLay

DON'T GET CARRIED AWAY WITH ANALYTICS...YOU STILL HAVE TO SELL

I ran in to a major professional team that has more people in their analytics department then they do in their sales department. Not surprisingly, that team is in the bottom five of their league in attendance.

You need salespeople to sell tickets. I'm all for analytics but don't let analytics distract you from the basic fundamentals of selling.

There was a terrific quote in last week's issue of Sports Business Journal.

Shelly Lazurus, Chairman Emeritus of Olgivy & Mather.

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