You have that "one" idea that no one has thought of before (and that no one has been brave enough to try). It’s one of those concepts that could set your marketing team apart from the rest of the teams and the schools.
But can it be successful? But remember that some of the greatest ideas don’t work out because they don’t execute them well.
When the New Jersey Devils came up with innovative idea for the Social Media Mission Control Center, everyone thought it was a brilliant idea. It was a great success. But if they had not thought through all of the details and executed it properly, the idea would have fallen flat. Without the trailblazing Devils, we may not have seen other mission control centers such as Oregon’s Quack Cave popping up.